The Gadgets Page

November 11, 2011

The Toyota Yaris: It’s A Car!

Filed under: Cars & Transportation — Laura Moncur @ 8:20 am

I absolutely ADORE this advertising campaign from Toyota. It’s for their Yaris, which is the bottom of the line car for them and they have decided to highlight features usually overlooked by car manufacturers.

Do you go places sometimes and leave places other times? Maybe you need a Yaris. It’s a car!

Ironically, my VW Beetle didn’t have this feature. The windows broke so often that I eventually just stopped rolling them down at all.

My Beetle wasn’t very good in this department either. It had two cup holders that couldn’t hold anything larger than a can of soda and even that was a tight squeeze.

Yellow? No! I guess I’ll just have to go with Other Other Blue…

Nine airbags! I AM PROTECTED!

Personally, I don’t care for the “soft dash” features. I have them in certain spots on my Prius and they are grime magnets. I’d rather just have plastic, I think.

It’s handy to have a USB port to plug in your iPod or iPhone. I wonder how it works with the stereo. I DO know that you can upgrade the Yaris stereo to one that has integrated Bluetooth.

They don’t even mention the best part of the Yaris. The gas mileage is 30 mpg in the city and 35 mpg on the freeway. I get 45 mpg in my Prius, but it cost me TEN THOUSAND dollars more than the Yaris. In the end, these Yaris commercials are just silly fun, but they got me to seriously look at a car that I might not have even considered.

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